Spotify announced that Swift's rerecording of 1989 - called "Taylor's Version" - became the most streamed album in a single day this year after it dropped on Friday.
Swift also set a single-day record for streams by an artist on the 15-year-old music streaming platform.
The Republic Records release is a new edition of the 2014 LP, which includes Swift's signature hit Shake It Off.
The original sold nine million copies in the US and earned a Grammy for album of the year.
The new version has 13 songs from the original plus five previously unreleased tracks.
Swift previously set the record for the most-streamed album in a single day with her 2022 album Midnights.
She has been rerecording her early albums since 2021 following the sale of her previous label, Big Machine Records, to music manager Scooter Braun.
The acquisition gave Braun the rights to Swift's masters, enabling him to profit by licensing them for use on TV shows, commercials and movies.
Swift, who tried unsuccessfully to buy the masters, was unhappy with the deal and alleged Braun had bullied her through client Justin Bieber and former client Kanye West and their social media posts, and through leaks of sensitive information.
Braun was also West's manager when the hip-hop star released a video for the track Famous that showed a wax figure depicting a naked Swift.
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