PREMIUM
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Build your own tech

Farmers can increasingly tailor their machinery to meet their particular needs, instead of accepting the one-size-fits-all approach.

Interactive design

The first in its field, KUHN Australia has launched a revolutionary new tool for customers, the KUHN configurator.

Combining innovation and cutting-edge technology, the configurator is an easy-to-use online tool that allows customers to build a machine fit for purpose, by adjusting the make, model, features and optional extras.

“By putting the design directly into the hands of our customers, we’re providing solutions perfectly attuned to their unique farming needs and environments,” KUHN Australia’s managing director Bruno Fetiveau said.

“Our new configurator marks a significant leap forward in the realm of agricultural machinery customisation,” he said, ensuring “optimal productivity and performance”.

Offering real-time pricing, the configurator also brings a new level of transparency to the machinery industry, allowing customers to make accurate comparisons and more informed decisions about their machinery purchases.

To experience the KUHN configurator, and ‘Build Your Dream Machine’ visit: configurator-au.kuhn.com/

Driving choices

John Deere customers now have the option to either buy all their precision agriculture technology upfront or select only the hardware and software elements that will be most valuable to their business.

The Precision Essentials program allows customers to save up front on the purchase of machinery by only paying for the precision agriculture technology they see as most important for their unique farming operation.

Through the program, farmers will also be able to ensure machines have the most up-to-date technology, without the need to purchase new equipment, and retrofit legacy machines to bring them in line with modern requirements.

Farmers with equipment that is not John Deere can even opt into Precision Essentials to introduce industry leading tech to any machine.

John Deere Australia’s Royce Bell said Precision Essentials was driven by John Deere’s commitment to making technology more affordable, by ensuring customers select only the tech they need, and adaptable by allowing farmers to scale up or down as their operation demands.

“Our goal is to help farmers, regardless of farm size, crop or livestock operation, incorporate the precision agriculture technology that’s right for their farm,” he said.

“The new licensing options also provide customers newer to precision ag technology the opportunity to try a technology and then expand as it fits their farm.”

For more information, visit the John Deere website.