On Friday, the automotive servicing firm was hit with a further $1.5 million in penalties after pleading guilty to four counts of contempt of court.
In a lawsuit brought by the Australian Competition and Consumer Commission, the Federal Court found in January 2019 that Ultra Tune misled a prospective franchisee about the price of the franchise, its age and the ongoing rent.Â
Ultra Tune was hit with a $2.6 million penalty after Justice Robert Bromwich found the firm had attempted to mislead the court about what had transpired.
"The cover up that Ultra Tune attempted reflects a significantly heightened need for deterrence, in relation to conduct that was already a most serious and fundamental breach of the franchising code in taking the deposit in the first place, reflecting as it does Ultra Tune's attitude in relation to its contravening conduct," the judge said.
The penalty was reduced to just over $2 million after an appeal to the Full Court.
Under the compliance program ordered by the court, Ultra Tune was required to ensure there were no further breaches of the Franchising Code of Conduct or Australian consumer laws.
On Friday, Justice Bromwich found the prior penalty did not deter Ultra Tune from further compliance breaches and that court orders it get its act together were "similarly ineffective".
"A condign sanction is required, even allowing for the fact that Ultra Tune now, finally, seems to be taking its obligations seriously," the judge said.
"There must be real deterrence, both specific and general.
"This court cannot be seen to be ineffectual in relation to seeking compliance with its orders, especially in relation to a major franchisor continuing to fail to meet its obligations."
The $1.5 million in additional penalties for contempt would ensure the company did not "let things slip" in the future and was a warning to franchisors to take their legal obligations seriously, Justice Bromwich wrote.
Ultra Tune has been contacted for comment.
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