Leniu will start for the Roosters in Saturday night's (Sunday AEDT) clash with Brisbane at Las Vegas's Allegiant Stadium, with Jared Waerea-Hargreaves suspended.
The 23-year-old earned the reputation of being one of the most impactful bench forwards in the NRL at Penrith, coming off the bench in all but three of his 83 NRL matches.
But Robinson has confirmed he intends to use the Samoan Test representative differently.
While it is possible Leniu will drop back to the bench on Waerea-Hargreaves' return against Manly in round two, the long-term plan is for the former Panther to be a starting prop for the Roosters.
And Robinson wants him to produce the same power and output from the opening kick off.
"That's definitely the goal," Robinson said.
'Spencer's won three premierships, played a really key role in that power punch off the bench and he's changed momentum in games.
"But he's not fixed on that. He has been doing that since he was age 19 to 22.
"The older he gets, the idea is to develop into that starting role and do the same thing for 10 to 15 minutes more, and start and end a game.
"We want to start that tomorrow. We've got other guys that can start ... but Spencer's there for that."
The Roosters will lose Waerea-Hargreaves at the end of this year to the Super League, meaning they will need Leniu to partner Lindsay Collins into the future.
It has been Waerea-Hargreaves' presence that has been largely underrated in the Roosters' success, with the Kiwi having won three premierships at the club.
In doing so, he has been one of the most consistent forwards in the NRL.
Robinson does not want to group the pair as being similar, but the reality is the Roosters will need Leniu to be a leader in the forwards in coming seasons.
"As a front-rower he's got an extreme power and ability to change the ruck. That's why we got him here and we really want him to continue that," Robinson said.
"But also the older he gets, develop into a leader and a starting front-rower.
"He can really push our game forward, which we felt like we needed to after last year."