Customers gathered in Griffith to share their harvest experiences and learn from the John Deere team.
John Deere customers converged on Griffith in southern NSW recently for a Harvest Customer Experience, designed to showcase the machines, technology and tools they can use to ensure a smarter harvest season.
Hold tight - we’re checking permissions before loading more content
“We want to make sure customers understand the productivity and efficiency gains on offer by keeping every machine consistent, with every combine doing its best every day through harvest, with the support of the dealer,” John Deere’s Royce Bell said.
“The John Deere Harvest Customer Experience is really about achieving a smarter harvest and an improved bottom line through productivity, reliability and efficiency, and we can do all that automatically.”
Participants rotated through three stations, focusing on the new features of the latest S7 Series and X9 Series combine harvesters; showcasing the new integrated technology and John Deere Harvest Automation; and demonstrating how John Deere’s digital tools can help manage the day-to-day harvest.
John Deere’s S7 and X9 combine harvesters integrate advanced automation technologies such as Predictive Ground Speed Automation, Harvest Settings Automation and AutoTrac Turn Automation.
Royce said the updates on 2025 combine harvester models onwards can boost productivity by up to 20 per cent on Australian farms, with new features designed to improve machine performance to ensure harvest quality is maintained regardless of operator experience.
Attendees rotated through three stations which focused on the machines, integrated technology and tips for using digital support tools.
John Deere’s Max Cusack said the Harvest Customer Experience was also a great opportunity to get closer to customers and dealers to understand their pressure points, in order for John Deere to continue to improve in the future.
“Efficiency is all about minimising grain loss and fuel use, and doing more with less in the harvest window,” John said.
“The reliability and performance of our combines, our fronts, and all of the enabling technology is crucial to achieving that.
“Skilled labour is a real challenge right now and that’s why these technology improvements need to come together using automation to maximise a machine’s productivity through harvest.
“Farmers investing in these machines can get the best return possible through automatic adjustment and optimisation of these machines, regardless of the operator in the cab.”
To watch the highlights of the Harvest Customer Experience held in Griffith, visit the John Deere Australia and New Zealand YouTube channel.
