Thousands of people converged on Shepparton this Australia Day long weekend for the Victorian Long Course Country Championships at Aquamoves.
More than 650 swimmers from across Victoria took part in the event beginning on Friday and ending last night.
City of Greater Shepparton Mayor Kim O’Keeffe said council estimated the economic benefit to the region to be close to $1million.
‘‘The feedback from accommodation (businesses) I’ve spoken too, on the back of International Dairy Week, said it was a fantastic continuation,’’ Cr O’Keeffe said.
‘‘(Some) 688 swimmers along with their families, most of them stayed three nights which is great for accommodation ... while they’re here the use our cafes restaurants and go to shops.
‘‘We also have another major event in the international beach volleyball competition on this weekend, which is expected to bring more dollars to the region.’’
It was the first time Aquamoves had hosted the event in 12 years and Shepparton Swimming Club president Phil Guthrie said the district delivered a ‘‘professional and slick’’ event.
‘‘The feedback we’ve had has been overwhelmingly positive, everything we could have hoped for and more,’’ he said.
‘‘There would’ve been a couple of thousand, if not 3000 people here, over the three days from across the state.
‘‘It does inconvenience pool users at a peak time and we acknowledge that and thank the community for their patience ... but in the big scheme of things I think it’s worth it.’’
Cr O’Keeffe said the event was the start of many incredible events coming to Shepparton this year.
‘‘We have an opportunity ahead of us to continue to attract events of a high level ... that bring people from across Victoria,’’ she said.
‘‘The Greater Shepparton City Council will continue to support and encourage event that bring an economic benefit to our region.’’
For a full wrap up of swimming results, see Tuesday’s News.